Engaging Gen Z with Clear Communications
Day: Monday, November 15, 2021
Time: 1:30 PM - 2:30 PM
Room: Royal Ballroom 2
First Learning Outcome: -When and how to engage with students from early high school through graduation.
Second Learning Outcome: -How to optimize accessibility of information to your students and use technology to meet them where they are.
Third Learning Outcome: -How to provide human connection through proactive engagement with strong, clear calls to action.
Core Competencies: Diversity and Inclusion, Communication
Proficiencies: Not Applicable
Intended Audience: Other
Engaging Gen Z with Clear Communications
Category
Corporate Presentation
Description
Higher ed enrollment leaders know that summer melt, manual support costs and jargon-packed communications are problems that must be addressed to support a better Gen Z student experience. Gen Z-ers spend 8+ hours a day online, yet enrollment and admissions teams struggle to get students to engage. In this session, we will explore proven communication strategies to move your students through your enrollment funnel and keep them committed through graduation.
Presenter(s):
Mark McGinnis CampusLogic