Committee: Group I: Admissions and Enrollment Management
First Learning Outcome: Choose the right channels for your audiences
Second Learning Outcome: Calendar posts to be more intentional and drive interest
Third Learning Outcome: Use live-streaming appropriately to engage your audiences
Core Competency:
Proficiency: Admissions Proficiencies
Intended Audience: General Audience / Intended for Everyone
Presenter(s):
Lee Furbeck Central Michigan University
10 Ways to Boost your Organic Social Media Recruitment Game
Category
Session
Description
Are you using social media to recruit students to your institution? Yes? But how effective is it? Social media has changed the way potential students research and choose a college. Have a dedicated social media strategist? This session probably isn't for you. Want to learn how to improve your organic social media recruitment game without an expert? Welcome! We'll discuss goal setting, creating a content calendar and empowering your admissions team to create timely and relevant information.
Submission ID:
12972
Day:
Monday, March 29, 2021
Time:
10:00 AM - 10:50 AM (Eastern Time)
Room:
Breakout A