Day:
Monday, November 4, 2019
Time:
1:30 PM - 2:30 PM
Location:
Sapphire, Lobby Level
First Learning Outcome: Understanding of new trends in organizational design focused on student lifecycle management.
Second Learning Outcome: Understanding of experience design methodology and how it can be a tool for innovation in student success work at the organization, department, and program level.
Third Learning Outcome: Review of a new SEE framework with principles that can be applied to lead organizational change, staff development, and innovations in student success areas.
Core Competencies: Holistic and Systemic Thinking, Leadership and Management
Proficiencies: Enrollment Management: SEM Leadership, Enrollment Management: Staffing Leadership
Intended Audience: Significant experience in the profession, Senior management (President, Provost, Vice President, Vice Provost)
Designing for Student Success: Leading Across the Student Lifecycle
Category
Session
Description
As college costs continue to rise and student debt loads increase, the pressure to focus on improving student success outcomes like retention and graduation rates, career outcomes, and lifetime earnings are ever more present. Institutions are responding to this call to action with innovative approaches to leading and managing their organizations, programs, services, and supports across the entire student life cycle – from enrollment to graduation to careers – and are experimenting with new ways to more intentionally design for student success with their teams beyond traditional structures and functional silos. One emerging innovative practice is design thinking. Using experience design methods, leaders are reimagining how they organize their departments and teams to better align with the student life cycle; rethinking the relationship between them and the students they serve; and, breaking down silos that inhibit the ability to be student-centered.
At Berklee College of Music, executive leaders reimagined how their organization could be designed for student success. The team reorganized departments, functions, and services to better meet student needs from a holistic point of view: academic engagement; financial support and sustainability; self and creative development; social and emotional wellbeing; and community engagement and belongingness. A new umbrella organization called Student Enrollment and Engagement (SEE) was structured to include enrollment management and marketing; student affairs, diversity and inclusion; student advising and success; and career strategy and services. Then, in partnership with design partner Kinetic Seeds, a Student Enrollment and Engagement (SEE) Framework was developed to drive a new student-centered philosophy that aligned organizational values, structured collaboratively-driven teams, and established new ways of working across the student life cycle to drive student success outcomes. For the last three years, the SEE Framework has guided teams in admissions, financial aid, advising and academic supports, student affairs, and career development to align their work to drive a comprehensive student success strategy.
In this session, executive leaders from Berklee College of Music will engage senior leaders in an interactive dialogue that will advance their knowledge of how experience design can be used in practice to drive student-centered innovation, organizational change, and student success outcomes. A new Student Enrollment and Engagement (SEE) Framework used to drive student success at the organizational level will be introduced. Core principles of the SEE Framework can be applied at any institution who desires to better align in more systematic ways their organization, teams, or programs to student outcomes across the student lifecycle. Included will be a case study on how the SEE Framework principles were used to drive a redesign across student advising and success functions.
Submission ID:
6513
Presenter(s):
Betsy Newman Berklee College of Music
Lori Johnson Berklee College of Music
Winner Status
- Session